Chen Zhen, who has been appointed as the deputy director of the Department of Culture and Tourism of Guizhou Province, has taken up the position of "operator" from Cambridge University to the birthplace of "village basketball"
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Release time:2025-03-26
source:Cover News
author:Cover News
On the first working day of 2025, Chen Zhen, a former "post-85s" cadre who was the Party secretary of Taijiang County, the birthplace of the "village BA" program in Guizhou Province, took up his new position again.
On the first working day of 2025, Chen Zhen, a former "post-85s" cadre who was the Party secretary of Taijiang County, the birthplace of the "village BA" program in Guizhou Province, took up his new position again.
According to the "Notice on the Appointment and Removal of Pan Pan and Others" released on the official website of the Guizhou Provincial Government, Chen Zhen has been appointed as the deputy director (Deputy director) of the Guizhou Provincial Department of Culture and Tourism (Guizhou Provincial Bureau of Cultural Relics) (with a one-year probation period).

The grand scene of Village BA is shown on the Internet
I joined Yibin, Sichuan Province from the University of Cambridge
Then transferred across provinces to Guizhou
Public information shows that Chen Zhen, male, Han ethnicity, born in December 1984, is from Yanzhou, Shandong Province. He holds a postgraduate degree (Doctor of Management) and is a member of the Communist Party of China. He started working in August 2006.
Chen Zhen obtained a Doctor of Management degree from Tongji University in August 2012. In the same year, Yibin City, Sichuan Province, publicly selected 342 outstanding talents in urgently needed and scarce specialties from society.
Because they were moved by Yibin's emphasis on talents, Chen Zhen and others, who were visiting scholars at the University of Cambridge in the UK at that time, flew back to China from the UK on June 2nd to participate in the competition. In August 2012, Chen Zhen was appointed as a staff member of the Development and Reform Commission of Yibin City. Since November, he has served as a deputy researcher of the Development and Reform Commission of Yibin City.
The reporter from the Cover News learned that after working in Yibin for one year, Chen Zhen was transferred to Zhenyuan County, Qiandongnan Prefecture, Guizhou Province in April 2013 to serve as the deputy county magistrate on a temporary basis. In January 2014, he was appointed as the deputy director (in charge) of the Development and Reform Commission of Qiandongnan Prefecture, a member of the Party Group, and the director of the Office of the Prefectural Major Project Inspection Commissioner.
I only got to know Guizhou and Qiandongnan through the ancient city of Zhenyuan. Chen Zhen previously told the media in an interview that when he was studying at the University of Cambridge in the UK, he saw the promotional poster of Zhenyuan Ancient City in the local newspaper and was deeply impressed. Later, seeing that the policies here were very good, he came to Qiandongnan and took up a temporary position in Zhenyuan.
Since October 2016, Chen Zhen has successively held positions such as the director and Party Secretary of the Financial Services Office of the Qiandongnan Prefectural Government, the Standing Committee Member and Executive Deputy County Head of Sansui County (at the level of a full county head), and the Director and Party Secretary of the Development and Reform Commission of Qiandongnan Prefecture. In June 2021, he was appointed as the Party Secretary of Taijiang County.
Before taking up this new position, Chen Zhen served as a member of the Party Group, Secretary-General and Director of the Government Office of Qiandongnan Prefecture.

Photo by Chen Zhen from the Internet
Be the "operator" in the birthplace of "Village BA"
The tourism revenue of this county exceeded 2.3 billion yuan
During Chen Zhen's tenure as the Party Secretary of Taijiang County, the "Village BA" basketball game in Taipan Village, Taijiang County, went viral through online dissemination.
The "Village Basketball League" originated from the traditional rural basketball event in Taipan Village. As part of the "Eat New Food Festival" on the sixth day of the sixth lunar month every year, this event has been held in the village for several decades. Every year, men, women and children in Taipan Village voluntarily form the organizing committee of the basketball event, independently raise funds and organize teams, and take charge of all the organizational work for the basketball event. In August 2022, the basketball game of the "June 6th" Eating New Food Festival in Taipan Village went viral and netizens affectionately called it "Village BA".
As of January 2024, "Village BA" has received over 42 billion online exposures and has become a well-known sports IP across the country. Since the beginning of 2023, Taijiang County has received over 2 million tourists and achieved tourism revenue of more than 2.3 billion yuan, representing a significant increase compared to previous years.
Cover News reporters have noticed that as early as July 2022, at the half-year economic work conference and comprehensive assessment meeting of Taijiang County, then County Party Secretary Chen Zhen successively raised "five questions", which drew media attention:
Is Taijiang poor or not? Are the common people suffering?
Second, should we fall behind or not? Are the cadres and the masses convinced?
Three questions: Do our cadres dare? Are the people willing in their hearts?
Four questions: Are our cadres capable? Is it possible to overcome difficulties?
Five questions: Is our leader strong? Is the exemplary demonstration sufficient?
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